After Hours

CATEGORY

Fragrance / Product

DELIVERABLES

Hero / detail / movement

CREATIVE DIRECTION

Warm light / nocturnal palette / tactile glass

PRODUCTION

AI-assisted / retouched by hand

THE IDEA

A fragrance study built around the quiet theatre of evening light — reflective glass, skin, shadow and one unmistakable object.

BUILDING THE WORLD

A campaign can be quiet and still hold attention.

The visual system is built from warm highlights, deep shadow, reflective surfaces and a controlled sense of intimacy.

HAVE A PRODUCT IN MIND?

VB STILLS