AI campaigns, art directed.

AI campaigns, art directed.

VB Stills creates concept-led product campaigns using AI-assisted production from creative direction and visual development to final campaign imagery.

Selected Work

Selected work.

02 — SERVICES

CAMPAIGN SYSTEMS

One product. An entire visual campaign.

Art-directed AI imagery for brands that need a complete visual system, not one hero shot.

01

Mini Campaign

A focused set of campaign stills for one product.

6–8 stills · Creative direction · Hero + detail compositions · Retouching · 1 revision

From £550

6–8 final stills

03

Launch Campaign

A launch-ready image library built around one campaign idea.

20–30 stills · Campaign concept · Product, texture + environmental imagery · Social + web crops · 2 revisions

From £2,000

20–30 final stills

04

Monthly Content Partnership

A steady stream of imagery for ongoing marketing.

30–50 stills / month · 2–3 directions · Product + social imagery · Seasonal content · Priority scheduling

From £1,500 / month

30–50 final stills / month

05

Content Studio

Flexible production across products, launches and channels.

50–100+ stills / month · Multiple products · Campaign variations · Priority production · Custom usage

Custom pricing

50–100+ final stills / month

Scope, usage and licensing shape the final quote.

IMAGE LIBRARY

Every image has a job.

A 15-image campaign might include the following — each composition is planned to give the brand a complete content system, not a folder of unrelated images.

Hero campaign composition

01

Hero images

Product-first campaign composition

02

Product-first images

Detail and macro campaign composition

03

Detail or macro images

Ingredient and texture campaign composition

04

Ingredient or texture images

Environmental campaign composition

05

Environmental images

Negative-space campaign composition

06

Negative-space compositions

PROCESS

From brief to campaign-ready library.

01

BRIEF

Product · campaign objective · brand guidelines · references · required deliverables.

02

DIRECTION

Creative concept · lighting · palette · materials · environment · composition.

03

CREATE

The campaign is produced, refined and retouched while maintaining product fidelity.

04

DELIVER

Final campaign assets are supplied in the agreed formats and sizes.

WHY VB STILLS

A campaign studio, not a file factory.

Creative Direction

Every project begins with a visual concept rather than random image generation.

Product Fidelity

Packaging, branding, proportions and key product details are treated as essential parts of the final image.

Campaign Consistency

Assets are designed as one visual system so the campaign feels cohesive across multiple placements.

Assets are designed as one visual system so the campaign feels cohesive across multiple placements.

Built for Marketing

Social media · website · email · launch campaigns · paid advertising layouts · product pages.

AI-assisted production may include compositing, retouching and manual image editing. Disclosure can be provided for client campaigns where required.

AI-assisted production may include compositing, retouching and manual image editing.


Disclosure can be provided for client campaigns where required.

FAQ

Questions before we begin.

About

Art direction first, generation second.

I’m the creative director behind VB Stills. I use AI-assisted production to build product imagery and campaign worlds without the limitations of a traditional shoot.

AI changes how the images are produced.

Creative judgement is what makes them belong together.

Based in Newcastle upon Tyne, working worldwide.

Contact

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